diff --git a/Fediversity_target_audience.md b/Fediversity_target_audience.md
index 648cf85..26e15f5 100644
--- a/Fediversity_target_audience.md
+++ b/Fediversity_target_audience.md
@@ -14,14 +14,7 @@ When in our project plan it is mentioned that we use 'Open Source Software' we m
 * Not governed by a 'tech giant' (companies that have more than 10.000 employees)
 * In a fully open 'ecosystem' (no 'opencore')
 
-We are especially vigilant towards systems that are open source, but require (excessive) payments to get to 'the good stuff' or lock you in to a non-open ecosystem. If alternatives exist we will prefer to use those.
-Examples of this are (with alternatives):
-* docker (alternative: lxc)
-* kubernetes 
-* zimbra (alternative: normal mailservers)
-* macOS (alternative: NixOS)
-* MySQL (alternative MariaDB)
-* GitLab (alternative: Forgejo)
+We are especially vigilant towards systems that are open source, but require (excessive) payments to get to 'the good stuff' or lock you in to a non-open ecosystem. If alternatives exist we will prefer to use those. Examples[^1].
 
 The most important reason for this is that we want to make the barrier to use our proposed setup as low as possible, both in cost as in legal options. 
 
@@ -59,4 +52,14 @@ Micro-cloud providers are small (not for profit) organisations that consist at l
 * knowledgable and experienced support staff (for quality support)
 * experienced local sales and marketing staff (to get a durable client base)
 
-These micro-cloud providers should (based on the tooling that we provide) be able to supply 1000's of customers with access to the Fediverse without the need to use Big Tech. 
\ No newline at end of file
+These micro-cloud providers should (based on the tooling that we provide) be able to supply 1000's of customers with access to the Fediverse without the need to use Big Tech. 
+
+
+[^1]:
+Examples of non-open ecosystems are (with alternatives):
+* docker (alternative: lxc)
+* kubernetes 
+* zimbra (alternative: normal mailservers)
+* macOS (alternative: NixOS)
+* MySQL (alternative MariaDB)
+* GitLab (alternative: Forgejo)